Lighting plays a major role in enhancing your customers’ experience in the store. With the right lighting you can transform your store, ensure maximum layout flexibility, showcase your merchandise, engage with customers, and convert them into buyers. Additionally, you can ensure your business is IoT-enabled with connected luminaires that help you harness the power of smart technology using Interact Retail.
Design, create, refresh and manage lighting scenes for your store
Differentiate your brand with customized lighting
Drive business impact with light that engages, converts and retains customers
Begin your brand story in the shop window with a dynamic lighting scene
Guide customers to specific areas or promotions with dynamic lighting
Establish a consistent look and feel with lighting that is customized for your brand
Ensure on-time store openings with tailored supply chain solutions
Reduce costs with energy efficient LED lighting and controls
Minimize downtime with simplified installation and commissioning, plus global support
Popper fashion salon in Prague offers top fitting room lighting letting its clients choose the lighting scene the items will be worn. By doing so, they increase the comfort of shoppers and also their confidence for purchasing the items selected.
Your fashion shop façade has just a few seconds to grab the attention of passers-by. Deichmann Leipzig implemented the PerfectScene dynamic window to display their products in the best possible white LED light.
Store lighting. It’s everywhere. What if it could support new operational efficiencies, enhance the in-store experience and generate data for in-depth retail analytics. Interact Retail enabled by connected LED lighting lets you do all this and more. Create stunning and flexible retail spaces, trigger specific shopper behaviors through zoning and layers of light, and deliver location-based offers to shoppers on their smart phone via your store app. Now that’s smart retail.