You are now visiting our Global professional lighting website, visit your local website by going to the USA website

More brands from

Lighting design  

within media architectures

Watch this webinar to learn about media architecture and how lighting design and video content design are merging into one discipline.

 

Click on the image alongside to watch the recording of the webinar online.

 

mediatisation

Photo: ©Frank van Beek

 

Click here to view the recording on YouKu

 

A digital revolution is beginning, and it’s taking place within the real space. We can see it manifesting in the form of media architectures that increasingly enhance our urban landscape with large scale digital interfaces, for example. This development offers architects, lighting designers, content designers and technical providers unprecedented means to execute ambitious and expansive lighting projects. But it also poses great challenges to those attempting to create responsible and sustainable media architecture projects. 

 

To shape our future digital cities for increased livability, we must radically rethink traditional design processes. Instead, we must lean towards an interdisciplinary and holistic approach. As we move in this new direction, illuminants become pixels, video content becomes architecture and screens become architecture lighting. We should consider media architectures as digital dynamic architectures, and not confuse them with largescale urban screens. Content for media architecture must be created specifically for each project to retain the building’s identity and integrity. 

 

Watch this webinar to learn about media architecture and the increasingly high convergence between architecture, media design, lighting design and media engineering. It will explore the distinction between classical illuminants and digital projection and screens, and how this distinction is becoming more and more obscure. It will also consider the how lighting design and video content design are merging into one comprehensive discipline.

Presented by:

Thorsten

Thorsten Bauer

 

He is an award-winning creative director, curator and consultant of international immersive installations in the fields of projection mapping and media architecture, and founder of the artist collective, Urbanscreen.

 

 

RIBA logo

Events  

June 28

Webinar: Crowd Management for sports venues

Presented by Timmy Setiawan

 

July 26

Webinar: The 3 CLUE winners sharing their projects - Light and the senses

Presented by Santiago Bautista, Kareem Asfahani, Caroline Haydee De Carli and Joao Pedro Lopes Andrade

 

September 20

Climate Leadership - How to Go Carbon Neutral?

Presented by Renat Heuberger

 

October 25

Light in Space

 

November 16

Zen and the Art of Lighting Design

Presented by Peter A. Hugh


Paul Traynor
Paul Traynor
Marlyn Zelkowitz

We're talking about